This Pride season, our corporate partners have turned visibility into meaningful action for LGBTQI+ people at risk globally.
Throughout June and July, Pride campaigns across Canada and the U.S. raised critical funds, increased awareness of Rainbow Railroad’s work, and engaged employees and customers in our mission, with several campaigns continuing through the end of summer.
Together, these efforts have raised over $1 million, and we’re incredibly grateful to everyone who helped make them possible.
A special thank you to:
LCBO
For the 5th year in a row, Rainbow Railroad once again joined LCBO’s annual Love Pairs With Everything Pride campaign. Customers across Ontario were invited to donate at checkout throughout June in support of five LGBTQI+ organizations.
The Beer Store
For the sixth consecutive year, The Beer Store returned as a Pride partner. From June 8 to July 15, customers across Ontario could donate at checkout or contribute their empty-container returns, with proceeds supporting Rainbow Railroad’s programs and mission.
Bank of Montreal (BMO)
Celebrating five years of partnership, BMO’s Rainbow Deposits campaign is once again turning rainbows into real impact. For every rainbow photo uploaded, BMO donates $1 to Rainbow Railroad. Better yet, the campaign is still running through August 31.
IKEA US & Canada
For the third year in a row, IKEA Canada and IKEA U.S. celebrated Pride in support of Rainbow Railroad through their beloved Rainbow Cake campaign, with proceeds from sales throughout June and July supporting our work.
Digital Extremes
Rainbow Railroad partnered with Digital Extremes for the 5th year in a row. They celebrated Warframe Pride 2026 with Pride-themed in-game activations and a special Kaithe Plush campaign, with 100% of Digital Extremes’ net proceeds supporting our work.
Telus
TELUS team members and customers rallied behind Rainbow Railroad this Pride, through TELUS corporate stores in June to help LGBTQI+ people around the world find safety.
A number of our partners continue to have campaigns and activations running throughout the rest of Pride season.
Keep an eye out for campaigns featuring Rainbow Railroad as a charitable beneficiary and, when you can, show these incredible partners some love. Their continued commitment helps make our work possible, during Pride and throughout the year.